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The Polaroid corporation failed to recognize the shift towards digital cameras and printing, which impacted its instant film sales.
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Click! Polaroid Snaps Back On The Scene : NPR
The Downfall of Polaroid: Corporate Lessons (A) - The Case Centre
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The Death and Life of the Instant-Print Camera - The Ringer
The Surprising Reason Photographers Still Love Polaroid
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How Polaroid was brought back from the brink of death
Why Brands fail: How Polaroid lost grip of the market as a industry leader
The History of Polaroid and the Rebirth of Instant Photography
History of Polaroid - The Cultural Legacy of This Iconic Brand